In the 21st century, having a great website is essential for any successful business. But what does a good website contain? Here are the 7 must-have elements that every business website should have to ensure success. First and foremost, you need to create a simple web address that includes your company name. This will make it easier for people to find you without having to work too hard.
A good website should be visually pleasing and easy to navigate, while also having a clear purpose and functioning well for a wide range of visitors. The most important element of a good website is user-friendly navigation. You may have the best products or services on the market, but they won't be of any use if visitors can't locate them. To ensure smooth navigation, keep your design simple and reasonably organized, with prominent search and navigation tabs at the top of each page.
Make sure all the main pages of your website are linked in the navigation tabs. A good website should also generate web traffic and create a positive experience for users by offering them the information they need. To do this, you can follow 19 simple tips to improve your design, optimize your content, and improve the overall structure of your site. Your small business website should also include 13 must-have pages, such as an "About" page that provides a brief summary of who you are, the history of your company, and what sets you apart from the competition.
Additionally, make sure to include a "Page Not Found" page with a link to your homepage and a search form.